Category: The Branding Age
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Since “Republican” Now Equals “Trump”, Non-Trumpist Republicans Need To Re-Brand; I’m Here To Help
As much as they suck at governing, Republicans excel at marketing. Remember “Mission Accomplished”? The only thing “accomplished” was hanging that banner. While Americans vote with their hopes and dreams, Republicans only ever deliver smoke and mirrors. Missions UNaccomplished. Skies NOT blue. Plenty of children left behind. The words promise plenty. Too bad they’re all…
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Never Mind “Cutting To The Chase”, We Should Have Cut To The END Of The Donald Trump Chase
Fact: Donald Trump is the most corrupt president ever in US History. If we think of presidencies as “story cycles”, the Donald Trump presidency has been the worst horror story imaginable because it’s scary but for all the wrong reasons. From the get-go, the Donald Trump story has been one of corruption and terrible behavior.…
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It’s Insane On Steroids That People Get Crazy Over The Oscars; They Were Created As (And Still Are) A MARKETING TOOL Above All…
There’s a great line in “The Usual Suspects”: “The greatest trick the Devil ever played was convincing the world that he didn’t exist”. Exactly so. Real evil recedes into the background where it quietly corrupts everything it can. I’m not in any way saying the Oscars are evil. Absolutely not. But they play by movie…
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From A Branding Point Of View, “Christian” Is Kinda Spent; Followers Of Jesus Need A New Name
I’ll own it — a born atheist has no business telling Christians anything about their brand. Except, Christianity — being a sales-based religion (“Hey, have ya heard the ‘good news’ style proselytizing started with Paul, the actual inventor of Christianity) — relies almost entirely on how it’s perceived by others. After all, isn’t the point…
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How “Democracy Of The Marketplace” Works: You Vote With Your Dollars
In America, for better or (mostly) worse, money talks and everything else just sits quietly and listens. Hell, we’re so stupid about money that we even put it (profit incentive) at the heart of our healthcare system — and we can’t figure out why our system is now the most expensive healthcare system on earth……
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Why Our Main Stream News Media Sucks — “It’s The Framing, Stupid” Edition

It physically hurts watching most of our Main Stream News Media grapple with Donald Trump. He’s so much a creature of their making — his entertainer’s DNA is the same as theirs — that they fail to see their own fatal flaws in him. It’s days/weeks/months/a presidency like this that make me think about Paddy…
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Can Twitter Be Fixed? Or Has “The Fix” Always Been In At Twitter?
When I turned on my computer this morning, I learned that I am now banned from Twitter for a week. The offending tweet (I sooooo wish I had taken a few more moments before responding and screen captured it) was mild to put it bluntly. I said I wished that Donald Trump – with his…
